The ban on pharmacy advertising in force in Poland is contrary to European Union law, ruled the Court of Justice of the European Union in a judgment delivered on Thursday 19 June (case C-200/24).
In Poland, a 2012 law prohibits advertising for pharmacies and their outlets, under penalty of fine, other than providing information on their location and opening hours. Citing the e-commerce directive (2000/31), the European Commission considers this restriction to be contrary to EU law (see...