ARBOL and MEDIAPRO, the two largest groups for Spanish audiovisual production, have decided to merge, thus creating the third largest European group in the sector after ENDEMOL and FREMANTLE. ARBOL and MEDIAPRO will each control 40% of the group resulting from the merger against 20% for the second world advertising agency, WPP, which would control 30% of MEDIAPRO. In 2005, the joint turnover of both groups reached EUR 320 million with 2,000 direct jobs.