Brussels, 11/03/2008 (Agence Europe) - On Tuesday 11 March 2008, the European Commission cleared the proposed acquisition of the online advertising technology company DoubleClick by Google, (both of the US). The Commission's investigation (EUROPE 9543), concluded that there were no negative risks to in ad serving or in intermediation in online advertising markets.
DoubleClick mainly sells ad serving, management and reporting technology worldwide to website publishers. According to the...