Germany's SIEMENS will be launching on 21 January a friendly public takeover bid of USD 170 million for 100% of the American specialist in industrial machinery control systems MOORE PRODUCTS (sales of USD 168 million with 1,200 employees in 1998), at USD 54.71 per ordinary share and 21.88 per preferential share. The operation will be carried out by SIEMENS ENERGY & AUTOMATION INC, an American subsidiary of SIEMENS.