16/01/2023 (Agence Europe) – On Monday 16 January, the European Securities and Markets Authority (ESMA) launched a common supervisory action on the application of the disclosure rules of the Markets in Financial Instruments Directive (MiFID II), which will be carried out over the course of 2023 in cooperation with national competent authorities (NCAs). As part of this action, NCAs will examine whether marketing communications, including advertisements, are fair, clear and not misleading. National authorities will look at the marketing and advertising of companies through distribution channels, including apps, websites, social media and collaborations with affiliates such as influencers. The common supervisory action will also provide an opportunity to gather information on possible greenwashing practices in marketing communications and advertisements. (AD)