Krakow, 06/10/2011 (Agence Europe) - European ministers responsible for tourism left the informal Council in Poland with two keywords in their dossiers - innovation and attractiveness. The European tourist strategy can be summarised by these two words alone.
With the “Destination Europe” programme, member states have made a commitment to developing their respective national tourist industries to make Europe “the number one tourist destination in the world”. This goal was expressed...