Brussels, 15/04/2011 (Agence Europe) - The European Advertising Standards Alliance (EASA) has published a best practice recommendation on online behavioural advertising (OBA) to ensure ethical, consumer-friendly rules are followed. The recommendation is directed at the industry as a whole, in an attempt at self-regulation recommended by Commissioner Neelie Kroes for online behavioural advertising in Europe. The best practice recommendation will provide European consumers with clear...