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Image header Agence Europe
Europe Daily Bulletin No. 10988
Contents Publication in full By article 42 / 43
BUSINESS NEWS NO 86 / (ae) media

One in three companies in EU uses social media. According to a recent survey by Eurostat, the statistical office of the European Union, one in three companies in the European Union (EU28) now uses social media to communicate. In 2013, almost three quarters of firms (73%) had a website compared to 67% in 2010. The proportion of companies with a web site differs among member states, with the largest shares recorded in Finland (94% of enterprises with at least 10 persons employed), Denmark (92%), Sweden (89%), Austria (86%), Germany and the Netherlands (both 84%), and the smallest in Romania (42%), Bulgaria (47%), Latvia (56%), Portugal (59%), Greece and Hungary (both 61%). The difference between member states is also wide with regard to the use of social media. The firms using at least one type of social media ranged from 15% in Latvia, 16% the Czech Republic and 19% in France, Poland and Romania to 55% in Malta, 50% in the Netherlands, 48% in Ireland, 45% in Sweden and 42% in the United Kingdom. Only 8% of companies, however, have an official policy on social media. The highest proportions of firms having a formal policy for using social media for their business were observed in Ireland (20%), the Netherlands (18%), Cyprus (17%) and Denmark (16%). In 19 member states, the percentage was below 10%. (IL/transl.fl)

Contents

EUROPEAN COUNCIL
ECONOMY - FINANCE - BUSINESS
SECTORAL POLICIES
EXTERNAL ACTION
COURT OF JUSTICE OF THE EU
BUSINESS NEWS NO 86