Brussels, 29/03/2016 (Agence Europe) - Planned obsolescence is a practice clearly opposed by consumers who are willing to pay more for a longer-lasting product, according to a study published by the European Economic and Social Committee (EESC) on Tuesday 29 March.
Indeed, the study shows that labelling showing the lifespan of products helps them sell better: sales of products labelled “long-lasting” are on average 56% higher.
The study - The Impact of Lifespan Labelling on Consumers -...