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Europe Daily Bulletin No. 8227

7 June 2002
Contents Publication in full By article 25 / 33
GENERAL NEWS / (eu) eu/sport
European countries not equal in face of advertising at football matches

Brussels, 06/06/2002 (Agence Europe) - The European Audio-visual Observatory has published a study on the insertion of advertising spots during the transmission of football matches during the 2002 World Cup. This study confirms the different practices according to the country. The majority of spectators only see advertising at half-time but spectators in four countries (Spain, Italy, Ireland and certain regions of Belgium) see advertising spots throughout the match and even during free...

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